Many planting containers on the market in 2017 focus on this idea of low maintenance gardening. Low maintenance pots distance the gardener from their plants and the bond they share weakens because the product reduces the number of interactions shared. Due to the reduction in interactions, problems that arise may go unnoticed which could eventually become fatal.
PHLOEM creates an incentive for people to properly care for their plants so they thrive for many years. PHLOEM has the ability to grow with the plant which allows gardeners to keep their plant in the same container for many years. With a number of milestones, the gardener can reach, a different kind of motivation is experienced by the gardener. When it comes time to repot the plant, the gardener is given a sense of accomplishment because PHLOEM helps people recognise the effort that has gone into raising the plant.